I’ve always wanted to speak at Harvard.
And earlier this week, I did just that, co-presenting with Bob Collins to Mary Lou Roberts‘ Harvard Extension School marketing class, Social Media for Web 2.0.
I discussed how brands can build and join online communities (specifically from the vendor/agency perspective), while Bob focused on content creation and content marketing.
A [...]

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In two weeks, on Thursday, December 11, I’ll be on the “hot seat” in Ottawa (or maybe I should call it the “cold seat” since it’ll be Ottawa in December; brrr!) at that city’s Social Media Breakfast 5.
SMB Ottawa organizers Simon Chen, Ryan Anderson, and Rob Lane have tapped James Lewis, executive director of [...]